Farmiz
Farmiz
Farmiz
From Seeds to Returns, Simplified
From Seeds to Returns, Simplified
From Seeds to Returns, Simplified
MY ROLE
UX Lead - Logo & Branding, Illustration, Visual Design, User Flows, Rapid Prototyping
UX Lead - Logo & Branding, Illustration, Visual Design, User Flows, Rapid Prototyping
DELIVERABLES
Component Libraries
Component Libraries
User Interviews
User Interviews
High Fidelity Designs
High Fidelity Designs
TEAM
Product Managers
Product Managers
Developers (Web and
Mobile)
Developers (Web and
Mobile)
CLIENT / YEAR
Myself - 2025
Myself - 2025
MY ROLE
UX Lead - Logo & Branding, Illustration, Visual Design, User Flows, Rapid Prototyping
DELIVERABLES
Component Libraries
User Interviews
High Fidelity Designs
TEAM
Product Managers
Developers (Web and
Mobile)
CLIENT / YEAR
Myself - 2025
Where Agriculture Meets Access
Where Agriculture Meets Access
Agriculture is one of the most promising sectors in Africa, yet investment in it remains riddled with fear, confusion, and mistrust. Farmiz bridges that gap—making agro-investments simple, transparent, and rewarding for everyday people, while directly funding the farmers who keep the food chain alive.
Agriculture is one of the most promising sectors in Africa, yet investment in it remains riddled with fear, confusion, and mistrust. Farmiz bridges that gap—making agro-investments simple, transparent, and rewarding for everyday people, while directly funding the farmers who keep the food chain alive.
The Gaps We Saw
The Gaps We Saw
Our research uncovered two sides of the same struggle.
Our research uncovered two sides of the same struggle.
Potential investors wanted to grow wealth through agriculture but were held back by limited knowledge and mistrust of existing platforms.
Farmers, on the other hand, had projects ready but lacked accessible funding, often falling prey to exploitative middlemen.
The opportunity was clear: create a platform that doesn’t just connect investors and farmers but also builds confidence, clarity, and community around the process.
From Curiosity to Commitment
From Curiosity to Commitment
Users could explore agricultural openings like browsing a marketplace, but with richer detail: project goals, farmer profiles, timelines, and potential ROI. A single CTA guided them to fund directly, removing unnecessary steps.
Users could explore agricultural openings like browsing a marketplace, but with richer detail: project goals, farmer profiles, timelines, and potential ROI. A single CTA guided them to fund directly, removing unnecessary steps.
Browsing That Feels Alive
Browsing That Feels Alive
Events weren’t hidden behind menus — they lived on the landing page, organized by category, location, and popularity. Attendees discovered events the way they discover music: instantly, visually, and socially.
Events weren’t hidden behind menus — they lived on the landing page, organized by category, location, and popularity. Attendees discovered events the way they discover music: instantly, visually, and socially.
Events in Detail
Events in Detail
Attendees could explore perks, lineups, and schedules. If an event required vendors, it was clearly indicated — giving attendees who were also sellers an opportunity to participate with a vendor pass.
Attendees could explore perks, lineups, and schedules. If an event required vendors, it was clearly indicated — giving attendees who were also sellers an opportunity to participate with a vendor pass.
Key Metrics
Key Metrics
62%
Of new users funded a project within their first week of onboarding.
40%
Faster funding cycles for farmers due to streamlined listings and direct investor engagement.
3x
Increase in repeat investments once users discovered the simplicity of funding multiple agro-projects from one dashboard.
2.5x
Growth in user portfolios within the first three months, showing Farmiz’s ability to turn curiosity into sustained engagement.
62%
Of new users funded a project within their first week of onboarding.
40%
Faster funding cycles for farmers due to streamlined listings and direct investor engagement.
3x
Increase in repeat investments once users discovered the simplicity of funding multiple agro-projects from one dashboard.
2.5x
Growth in user portfolios within the first three months, showing Farmiz’s ability to turn curiosity into sustained engagement.
62%
Of new users funded a project within their first week of onboarding.
40%
Faster funding cycles for farmers due to streamlined listings and direct investor engagement.
3x
Increase in repeat investments once users discovered the simplicity of funding multiple agro-projects from one dashboard.
2.5x
Growth in user portfolios within the first three months, showing Farmiz’s ability to turn curiosity into sustained engagement.
Other Projects
Other Projects
Other Projects
Share with me
Got an idea?
Ready for a design adventure, or need product
design advice? Holla at me for fun collaboration.
Drop a message
Share with me
Got an idea?
Ready for a design adventure, or need product
design advice? Holla at me for fun collaboration.
Drop a message
Share with me
Got an idea?
Ready for a design adventure, or need product
design advice? Holla at me for fun collaboration.
Drop a message